THE STRENGTHS AND WEAKNESSES OF PUBLIC RELATIONS OFFICER AT SOLO GRAND MALL IN ACCOMPLISHING THEIR RESPONSIBILITIES

Christine, Rika (2009) THE STRENGTHS AND WEAKNESSES OF PUBLIC RELATIONS OFFICER AT SOLO GRAND MALL IN ACCOMPLISHING THEIR RESPONSIBILITIES. Other thesis, SEBELAS MARET UNIVERSITY.

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    Abstract

    This final project report is written based on the job training done at Solo Grand Mall within 2 months in the Public Relations Division. The objectives of this final project report are to describe the responsibilities of Public Relations Officer in Solo Grand Mall and to describe the strengths and the weaknesses of Public Relations Officer in Solo Grand Mall. The writer concluded the responsibilities of Public Relations Officer in Solo Grand Mall into three points. They were: Arranging and distributing news, press release, and many kinds of articles to be consumed by the media and the public, being active in all social activities and events held by the management of Solo Grand Mall, and managing the activities of the media partner dealing with Solo Grand Mall activities. The writer found the strengths and weaknesses of Public Relations Officer in Solo Grand Mall. The strengths are the Public Relations Officer in Solo Grand Mall has high discipline to do their responsibilities, a function to maintain a good networking between the media partners of Solo Grand Mall, and creativities to make the events more exiting for the publics. On the other hand, the weaknesses are lost coordination within the partners in handling events and no evaluation between the Public Relations Division. Hopefully, this final project report can be beneficial to all the readers especially those who are interested in Public Relations job.

    Item Type: Thesis (Other)
    Subjects: P Language and Literature > PE English
    Divisions: Fakultas Sastra dan Seni Rupa > D3 - Bahasa Inggris
    Depositing User: Artika Vety Yulianingrum
    Date Deposited: 17 Jul 2013 17:56
    Last Modified: 17 Jul 2013 17:56
    URI: https://eprints.uns.ac.id/id/eprint/5712

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